Redken

Redken is an American hair care brand that has established itself as a trusted name in professional hair products. Operating under L'Oréal Group's Professional Products division, the brand focuses on delivering salon-quality solutions for various hair care needs. Redken's positioning within the professional segment reflects its commitment to formulations designed with stylist expertise in mind. The brand's American heritage combines with the global resources of its parent company to offer products that address different hair types and concerns. As part of the L'Oréal portfolio, Redken maintains its identity as a specialist in the professional hair care category, bridging the gap between salon treatments and at-home maintenance.

Source: en.wikipedia.org