Covergirl

CoverGirl is an American cosmetics brand that originated in Maryland through the Noxzema Chemical Company. The brand built its identity around featuring models, actresses, and singers from women's magazine covers as the faces of its products, drawing directly from the term "cover girl." This approach to advertising became central to the brand's recognition in the beauty industry. Procter & Gamble acquired CoverGirl in 1989, and ownership later transferred to Coty, Inc. in 2016. The brand focuses on offering a broad range of consumer-grade cosmetics, making professional-quality makeup accessible to everyday users. CoverGirl's product line spans various cosmetic categories, maintaining its position as a widely recognized name in American beauty retail.

Source: en.wikipedia.org